As Humans, we’re born skeptics.
Today, I’m all teed up (see bottom for a couple kick-ass reasons)!
Aside from the exciting announcements below, I did a keynote and workshop last month in Montenegro (wow, cool country, you should go), and in writing that speech, I realized one thing — that I’m on a mission to Make (your) Experience Sexy Again. Yup, it’s election season so I’m campaigning on MESA. I might even make some hats. I jest…or do I?
Why do I care so much about your experience, and can it actually be sexy? Sure can.
Here’s why: As human beings, we’re born skeptics. And, skepticism is highly valuable, and highly sought after in the animal kingdom — it allows us to be scrupulous about our opportunities and threats, right? So we survive longer.
In your career, as your experience has progressed, you’ve likely come under increasing levels of skepticism where people are questioning you constantly. Is your beloved team questioning you? You bet. Potential clients? Absolutely, they’d be silly not to. New hires? It’s in their best interest. Industry peers? They’re straight up comparing themselves against you, get real.
What that means is that by the time you’re in a room or on a call with clients or teams or almost-there partners, they have already scoured the dark and dusty corners of the internet in their effort to vet the daylights out of you and formed 95% of their opinion of you. In fact, they’ve straight up written your story for you. So, what story do you want them telling themselves about you? Probably one you have control over, right?
Why do they do this? Because, a). they’re human. Expect it. And b). They’ve got questions and they need answers. Questions like:
- Can I trust you?
- Can you help me get what I want?
- Why should I believe you can do what you say?
- Who are you to tell me what to do or how to do it?
- And, my personal fave: Do I even like you?
So, it becomes vital to showcase the answers strategically so you can gain control over your narrative out in the world.
Your answers to these questions dictate how you’re perceived, and what story people are telling themselves when you’re not in the room. That means if you’re thoughtful and strategic about what you share, and make sure it ladders up to the perception you want people to have of you, ding ding! You get to control your narrative, not them.
And when you do share all of that hard-fought insight and wisdom and experience, and do it well, it leaves an indelible impression, evokes an emotion they will never forget, and shoots you to the top of the pile.
And that, my friend, is why I am so teed up today and why I am hell bent on this mission to make your experience matter — because it can not only change your life, but the lives of many. That is what creates meaning in your life. Cool, huh?
Ok, if you’re as excited as I am, check out some opportunities below to work together (more formal announcements coming soon!):
FOR ATHLETES // My Paris Story // January 2024
This has been in the hopper for a while, but we are thrilled to announce a very cool, extremely valuable 12-month membership to our Olympic and Paralympic athletes and hopefuls. This will be an exclusive membership where athletes will join a community of like-minded athletes twice per month to learn how to build a potent story, and leverage it for visibility, as well as high-value media, sponsorship and partnerships. Want to learn more? Join the waitlist here and we’ll send you a special announcement once we’re ready to kick things off!
NOTE: Special guests will join monthly on specific topics like how to find an agent, how to legally protect yourself, what’s valuable to brands now, and how to write a yes-worthy pitch. All offered at an extremely low monthly fee. More to come, so get on the waitlist ASAP as seats are limited! Tell your friends!
FOR LEADERS // The Raw Leader Group Experience // January 2024
We have been tight-lipped about this one as this is the first time we are moving from a private coaching experience to opening up The Raw Leader for leaders from various brands, companies, startups and organizations. In a world where innovation is driven by collaboration, our Raw Leader Group Experience allows you to leverage the tools of The Raw Leader roadmap, and tap into the collective power of like-minded leaders. Exchange ideas, receive feedback, build your network, and benefit from the diverse perspectives of fellow thought leaders.
Our first cohort launches January 2024, led by me, master facilitator, Lindsay Rogers. Learn more about the program here, or book a call to chat with us directly! We’d love to have you join us!
xo, Lindsay
